Finding the golden ticket to communication with your customers is right at your fingertips! In this blog post we will talk about how to make your website copy pop with this simple activity.
There are 3 messages that capture the attention of people browsing on your website. In fact if done correctly they won’t stay browsers, they’ll become buyers and your business will begin to grow.
Great copy keeps people engaged. Bad copy encourages the mind to wander (disengagement)! One of these leads to greater sales. The other doesn’t. So what’s the difference? There are 3 principles, if applied, that make ALL the DIFFERENCE.
Stop overwhelming people with your boring marketing content! Watch my interview with Michaela Rawsthorn of Mergen Consultants. She specializes in helping businesses say what they need to say. She's the expert in content creation and has some good nuggets to share.
Storytelling sure is popular right now. In fact, if you hear one more person say, “Tell your story,” you might actually punch someone in the face! What does storytelling really mean for your business?